bigzgod
School Idol
The alliance makes sense because all three specialize in different fields. Working together to maximize gains is profitable for all sides. Sony handles the anime side of things. Kadokawa handles the source material from LNs/Manga and the IP itself. CyberAgent handles monetization of the IP via mobile games.Sony already has a "corporate alliance" with Kadokawa.
I'm sure the move to the manga and Light Novel department wouldn't be too much of a stretch.![]()
Kadokawa Corporation Forms Alliance with Sony and CyberAgent, Plans to Enhance IP Development - PlayStation LifeStyle
Kadokawa Corporation forms an alliance with Sony and CyberAgent Plans to expand their IPs across the globe. The company also wants to enhance their IP development.www.playstationlifestyle.net
Once you cross over into another sector, there's valid fears that one of the others will lose their seat at the table and eventually be cut out.