One thing I'd like to know is how much political ambivalence goes hand-in-hand with a general ambivalence with current affairs etc.
I kind of feel like it's an issue people don't like to mention, publicly - but if we're being completely honest, there is likely a vast number of people out there who never really watch the news or read the papers etc. What info they get is perhaps snatches of stuff heard on the radio, from friends or spotted on Twitter/Facebook. They're just going through their daily lives, drinking, partying with mates, finding a new flat, wondering where they can go on their next holiday.
ie. the difference between active and passive consumption of news, and I imagine - by association - an interest in politics. Are the two mutually exclusive/or inclusive?
People say that politics does't resonate with these people because it's out of touch or seen as dry and dusty, but is perhaps more that it's just not an 'interest' for them, in much the same way that vast numbers of people never read a book, or take up painting or play an instrument?