What, in your personal opinion, makes a premium release special?

burtkenobi

Dandy Guy, in Space
Temporary thread being split and merged

I really hate those darned book publishers - they always release the big new titles by people I like in that ruddy expensive hardback format, when all I want is a cheap paperback. I know it's a more durable item, and the author gets more royalties, and they're really trying to get me to pay for earlier access to the story than the mass market edition, but dagnammy, I want them to release the hardback, the paperback and the special edition *all at the same time* and then the consumer can choose the format that makes the most sense.

[above wasn't serious, just amused by some of the sillier arguments]

Which is to say, that while I like the utopian anti-capitalist dream of releasing a special edition set and the same content in a much cheaper version *at the same time* I don't think it makes good business sense. The special edition is your hardback - for fans, collectors, and the basic packaging release should come later - with the same disc content.
 
Re: Anime Limited updates and ideas - DRR / Gurren edition

burtkenobi said:
I really hate those darned book publishers - they always release the big new titles by people I like in that ruddy expensive hardback format, when all I want is a cheap paperback. I know it's a more durable item, and the author gets more royalties, and they're really trying to get me to pay for earlier access to the story than the mass market edition, but dagnammy, I want them to release the hardback, the paperback and the special edition *all at the same time* and then the consumer can choose the format that makes the most sense.

[above wasn't serious, just amused by some of the sillier arguments]

Which is to say, that while I like the utopian anti-capitalist dream of releasing a special edition set and the same content in a much cheaper version *at the same time* I don't think it makes good business sense. The special edition is your hardback - for fans, collectors, and the basic packaging release should come later - with the same disc content.

Well the book analogy is good up to the point where we want the same content on the cheaper version, because it's not necessarily going to scale that way.

I don't expect movie licences to be cheap, so trying to get the series, 2 movies and the parallel works onto a cheap release is probably non viable due to costs of those extra licences.
 
Re: Anime Limited updates and ideas - DRR / Gurren edition

If we us the book analogy what might be a good one is storm of swords by George rr Martin. When first released in the UK on hard back it was a hefty tome and then later came the paperback, but due to the.amount of content it had to be split in to two full price parts.....
 
Re: Anime Limited updates and ideas - DRR / Gurren edition

burtkenobi said:
I really hate those darned book publishers - they always release the big new titles by people I like in that ruddy expensive hardback format, when all I want is a cheap paperback. I know it's a more durable item, and the author gets more royalties, and they're really trying to get me to pay for earlier access to the story than the mass market edition, but dagnammy, I want them to release the hardback, the paperback and the special edition *all at the same time* and then the consumer can choose the format that makes the most sense.

[above wasn't serious, just amused by some of the sillier arguments]

Which is to say, that while I like the utopian anti-capitalist dream of releasing a special edition set and the same content in a much cheaper version *at the same time* I don't think it makes good business sense. The special edition is your hardback - for fans, collectors, and the basic packaging release should come later - with the same disc content.

See, where that argument falls flat on its face is that I have this thing known as an android phone (or a tablet, or a dedicated E-reader) and it can read books just fine on day of release without any of this hardcover, volume splitting nonsense (and it is nonsense, so we're clear). So technology has just fired it's PT Cannon right though your argument and has vaporized it into so much paper dust as is right.

If you want to spend £80 for music videos, then that's your problem.
Don't make it mine by penalising me for wanting to just watch the show by putting an unreasonable time cost on top of it.
 
Re: Anime Limited updates and ideas - DRR / Gurren edition

ConanThe3rd said:
See, where that argument falls flat on its face is that I have this thing known as an android phone (or a tablet, or a dedicated E-reader) and it can read books just fine on day of release without any of this hardcover, volume splitting nonsense (and it is nonsense, so we're clear). So technology has just fired it's PT Cannon right though your argument and has vaporized it into so much paper dust as is right.

If you want to spend £80 for music videos, then that's your problem.
Don't make it mine by penalising me for wanting to just watch the show by putting an unreasonable time cost on top of it.

How is a digital version of a book related to this discussion. If we were talking about a disc based version of GL and a digital version of GL then I think your comments would be relevant. However we're not, we're talking about different versions of a disc based release (ie Hardback, paper back)
 
Re: Anime Limited updates and ideas - DRR / Gurren edition

The manufacturing cost of a hardback is only slightly more than a paperback - it's a marketing strategy, an exclusivity window - pay more; get it early. The splitting of GRRM novels was originally down to manufacturing costs and the thin paper needed to realistically bind that many pages (the USA got a 1 volume Storm of Swords where we got 2) but is really a way to double the revenue. You pay more for an ebook during the hardback period - 7-10 quid, which will drop to about a fiver when the paperback is released - exclusivity window again.

But I was assuming the disc contents would be the same, though compilation movies don't really bother me.
 
Re: Anime Limited updates and ideas - DRR / Gurren edition

britguy said:
ConanThe3rd said:
See, where that argument falls flat on its face is that I have this thing known as an android phone (or a tablet, or a dedicated E-reader) and it can read books just fine on day of release without any of this hardcover, volume splitting nonsense (and it is nonsense, so we're clear). So technology has just fired it's PT Cannon right though your argument and has vaporized it into so much paper dust as is right.

If you want to spend £80 for music videos, then that's your problem.
Don't make it mine by penalising me for wanting to just watch the show by putting an unreasonable time cost on top of it.

How is a digital version of a book related to this discussion. If we were talking about a disc based version of GL and a digital version of GL then I think your comments would be relevant. However we're not, we're talking about different versions of a disc based release (ie Hardback, paper back)
I think the lesson here is don't bring a sword to a gun fight.
 
Re: Anime Limited updates and ideas - DRR / Gurren edition

Maybe I didn't make that clear - hardback/paperback are Marketing strategies - just as ltd edition/regular release are marketing strategies. This means ways to make the money invested back and then turn a profit.

In the bad old days of single dvd releases a company could make the lion's share of its money by releasing, say, Excel Saga, in single volumes, and then 2 years later release a cheap edition to pick up any other sales. It wasn't that the first release was overpriced, it was just designed to maximise the profit from what the market would bear.

That market collapsed, however... Everyone decided to wait for the cheap editions, which got closer to the original single volume releases as the companies in the US got more desperate for cash-flow.

But pricing strategies are based on how much you think each version will bring in, balanced against how much in total you need to bring in. We all wish they could go straight to the cheapest release format, but to make the same profit as, say hardback/paperback, you'd need to sell far more copies of the 'paperback', and there may not be a market *for* that many copies.
 
Re: Anime Limited updates and ideas - DRR / Gurren edition

ConanThe3rd said:
See, where that argument falls flat on its face is that I have this thing known as an android phone (or a tablet, or a dedicated E-reader) and it can read books just fine on day of release without any of this hardcover, volume splitting nonsense (and it is nonsense, so we're clear). So technology has just fired it's PT Cannon right though your argument and has vaporized it into so much paper dust as is right.

Of course. But you pay more for it (special offer amazon prices excepted) than if you waited until the paperback came out, when the price will drop. But I'm not quibbling about the content, I'm quibbling about your argument for simultaneous releases of all formats.
 
Re: Anime Limited updates and ideas - DRR / Gurren edition

burtkenobi said:
ConanThe3rd said:
See, where that argument falls flat on its face is that I have this thing known as an android phone (or a tablet, or a dedicated E-reader) and it can read books just fine on day of release without any of this hardcover, volume splitting nonsense (and it is nonsense, so we're clear). So technology has just fired it's PT Cannon right though your argument and has vaporized it into so much paper dust as is right.

Of course. But you pay more for it (special offer amazon prices excepted) than if you waited until the paperback came out, when the price will drop. But I'm not quibbling about the content, I'm quibbling about your argument for simultaneous releases of all formats.
Because I don't think time is a apropete levy to put on a product of this sort regardless of what stupid nonsense Sony does in the US with it's b's'.

The reason books get away with it is because everyone will pick up Game of Thrones X: Backstab Sex Boogaloo because it's Game of Thrones and it has backstabbing and sex (and boogaloos).
The reason Aniplex gets away with it is because they're just hoiking leftover JP boxes at the US with little to no overhead as a result and therefore can afford 99.9% of the market telling it exactly where to shove it's overpriced crap.
AL has neither of those going for it so it would be really stupid (In my honest opinion) to put this arbitrarily long wait between the high priced box set (which will still have things in there that us plebs who only pay £80 RRP will pay for will not get) and the Boxset with the show that people who just want the show will get.

Just imagine every if Namco Bandai game that got a LE release was limited to the LE with a six month delay for the regular edition; that's insane and it would lead to the games NB releases released being quickly reduced to awful licenced sloch.

The UK market is not the US Market and no amount of anti-consumer b's' will change that.
 
Re: Anime Limited updates and ideas - DRR / Gurren edition

All I can say is that if a staggered release of premium to non premium can make MORE money for AA than a simultaneous release then I suggest they do it because I want them to grow and keep releasing quality products in a range of formats. It won't kill anyone to wait 6 months for a non-ltd edition.
 
Re: Anime Limited updates and ideas - DRR / Gurren edition

burtkenobi said:
All I can say is that if a staggered release of premium to non premium can make MORE money for AA than a simultaneous release then I suggest they do it because I want them to grow and keep releasing quality products in a range of formats. It won't kill anyone to wait 6 months for a non-ltd edition.
That's a massive, font 72, all caps IF there. After all, anything in the 2232 waking hours that would lie between the LE and the RE in that scinario could make someone go "Yep, not buying GL anymore" and that would be all she wrote if that happened enough. A week is a long time in politics, An hour is an eternity in show business so 2232 of them (and that's not counting sleep!) is eons.

If I was running a company, it would not be where my priorities lie; mine would be in putting both out with as little a gap (ideally none) and, yes, giving the spotlight to the LE but making sure that the other 99.9% of customers are also catered to.
Just because they do not choose to (or hell, even can not, there's every chance the LE becomes a mad success and the 1001'st customer is now stuck with the rest of the proles regardless of how much cash he's willing to throw in Andrew's direction) buy the expensive version of the product doesn't mean I can casually faff them off for months on end. That's irresponsible of me as a vender and it's a very good way of not being a vender anymore.

This market can not stand to the same b's' that is want to be in other markets. There is too little people in it for that.
 
Re: Anime Limited updates and ideas - DRR / Gurren edition

Ok conan, if you were running a company what would you do to justify the extra 80 odd quid AL want to charge for the LE versus the RE seeing as you want all on disc content to ideally be the same.
 
Re: Anime Limited updates and ideas - DRR / Gurren edition

britguy said:
Ok conan, if you were running a company what would you do to justify the extra 80 odd quid AL want to charge for the LE versus the RE seeing as you want all on disc content to ideally be the same.
You have not been paying attention as I have dailed back that part. But go on, tell me why I'm such a socialist for wanting to buy stuff, I love that when that happens.
 
No Im just asking what you would do of you were in ALs shoes and trying to justify an LE version that basically equates to nicer packaging and an A5 artbook.

I must be clearly in the wrong in this situation because Im thinking with my corporate head on rather than my consumer head thanks to the line of business I work in, but justification and a clear and transparent difference between tiers is necessary for numerous offerings to exist at the same time. If the decision to have all on disc content be the same between versions, then a delay for the RE is necessary so that the justification for the fee will be the early adopter benefit. If the content is different between versions, so that the RE only includes the TV series then the additional movies and extras is a clear justification and no time delay between releases is necessary.
 
Re: Anime Limited updates and ideas - DRR / Gurren edition

ConanThe3rd said:
That's a massive, font 72, all caps IF there. After all, anything in the 2232 waking hours that would lie between the LE and the RE in that scinario could make someone go "Yep, not buying GL anymore" and that would be all she wrote if that happened enough. A week is a long time in politics, An hour is an eternity in show business so 2232 of them (and that's not counting sleep!) is eons.
But there is evidence of similar models working? Aniplex and NISA are both cases in point. Both companies have released LEs of their products, following them up months later with a RE; the only tangible difference seems to be that AL are 'announcing' their plans for a regular edition now. If people still purchase Aniplex and NISA's regular editions, long after the LEs' release I fail to see how having to wait a little longer is going to turn people off purchasing the RE of Gurren Lagann.
 
Re: Anime Limited updates and ideas - DRR / Gurren edition

ConanThe3rd said:
What part of "I accept the LE would have the movies exclusively at least" did you not catch?!

Ah my mistake. But what of the Parallel Works?
 
Re: Anime Limited updates and ideas - DRR / Gurren edition

It'd be nice for that to be a thing I could buy at a later date at a sensible price (maybe as it's own boxset with the movies if one wanted to play fantasy football; anime home video edition) but, really, there's other means to watch it if worse comes to pass and it's forever stuck in that boxset.
AntAce said:
ConanThe3rd said:
That's a massive, font 72, all caps IF there. After all, anything in the 2232 waking hours that would lie between the LE and the RE in that scinario could make someone go "Yep, not buying GL anymore" and that would be all she wrote if that happened enough. A week is a long time in politics, An hour is an eternity in show business so 2232 of them (and that's not counting sleep!) is eons.
But there is evidence of similar models working? Aniplex and NISA are both cases in point. Both companies have released LEs of their products, following them up months later with a RE; the only tangible difference seems to be that AL are 'announcing' their plans for a regular edition now. If people still purchase Aniplex and NISA's regular editions, long after the LEs' release I fail to see how having to wait a little longer is going to turn people off purchasing the RE of Gurren Lagann.
There's evidence of that nonsense working in America. Where there is pure numbers to make up the few, the mad, the overly wealthy that make up NISA/Aniplex's customer base.
 
Re: Anime Limited updates and ideas - DRR / Gurren edition

AntAce said:
But there is evidence of similar models working? Aniplex and NISA are both cases in point. Both companies have released LEs of their products, following them up months later with a RE.

To NIS America, yes.

However with Aniplex USA they never applied them to the Blu-ray versions (exception being Baccano! and Madoka Magica TV) as I would like to see a regular edition release of R.O.D. appear someday, since it's been a while. They did however release REs for DVDs of the rest (except Baccano! since that's Funimations doing).
 
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