Muu_Puklip said:
AnimUK said:
If anyone has any queries as to the nature of our products, we will gladly answer them and clear up any doubts that they may have.
I have some queries. Could you give us some means of sorting the officially licensed products from the unlicensed and the fakes? How do you go about getting your stock and ensuring it is all offically licensed? You must have some means of identifying what is legit and what isn't, so please share that knowledge with everyone.
In terms of identifying products on retailers sites, the first thing to check would be if a manufacturer is listed in the product description. If a manufacturer is not listed, the chances are that the product is unlicensed or "bootleg". If a manufacturers name is listed, it's always worth doing some background research into the manufacturer to ensure they hold licenses for the series in question, which is usually information that is readily available on their own website. A second check would be to confirm the product image used by the retailer matches that of the manufacturers product image. If you then purchase the product and it does not appear to be the one in the image both on the manufacturers website or the retailers site, or if you have any other reason to suspect it may be a fake product, you are entitled to a refund under the Distance Selling Act or Sale of Goods Act (dependent upon the circumstances).
There are some other things that can indicate questionably sourced goods - product images supplied by manufacturers are usually (though not explicitly) provided on a white/plain background and are noticeably professionally taken/edited to present the best possible image for the product. For comparison purposes, the image found
here is one of a licensed plush, whereas the one found
here is not. There are also elements, such as the 13" logo on the second image that is common across a large range of fake plushies.
It's understandable that it can be very confusing to tell official merchandise from fake merchandise, though if you are ever in doubt always contact the retailer prior to purchasing and request additional details such as the manufacturer, licensee (where this is not the manufacturer) and the country of origin of the product. They should at least be able to point you to the manufacturers website, where you can check the product is listed there and you can then check they hold the license for the product in question.
It's also important to check the claims made by the company as to their stock range. Some companies may seek to mislead customers by not qualifying to what extent their stock range is licensed and make claims such as "the largest range of official merchandise", "we sell official merchandise" or other vague, ambiguous claims that in no way represent their entire stock range. It would be safe to assume in most cases, unless a company is stating that they sell 100% official merchandise, only official merchandise (or other claims that cover their entire product range), that they are aware of the fact that some of their product range is not official merchandise. If a company is stating that all items are officially licensed and is found to be selling bootlegs, this would lead to issues in terms of Trading and Advertising Standards and could result in legal action.
Whilst we've not mentioned all of the steps that can be taken to spot unlicensed/fake merchandise, there are also several comprehensive FAQ's online such as the one
here that are well worth a read if anyone has an interest in avoiding such products.
Finally, to provide some information on how we source stock, this is done in a number of ways - some distributors have been recommended to us by licensed manufacturers and some have been sourced manually, though in every case we have ensured that enough research has been put into finding out the background of the company and their reputation and also the links they have with each manufacturer/licensee. Where there is any doubt as to the legitimacy of the products on offer from a distributor we always check with the manufacturer/licensee that they have a trade relationship with the company in question and if they do not, we simply don't deal with them. It's important to us that we only stock licensed goods and that the companies we purchase our goods from have the same standpoint when it comes to the products they provide.