Lengthy Jonathan Clements Interview

Paul

Ghost of Animes
Administrator
AnimeOnDVD have posted the first part of a lengthy (but interesting) interview with Jonathan Clements, UK anime enthusiast and popular author (The Anime Encylopaedia).

In this part, Clements talks about his time being editor of the popular UK anime magazine Manga Max and the effect Urotsukidoji had on the UK industry (not to mention the British tabloids). Read part one here.
 
I thought this article was a really interesting look into the state of the UK industry perhaps 5-8 years ago. I found this quote particularly fun:

Did this have a negative effect on its (anime) popularity? Hell, no. The sales figures for erotic anime outstripped all but a handful of titles. At the time, Urotsukidoji was selling in the tens of thousands, and UK anime convention attendance barely reached 500. The press was writing articles about how anime fans were perverts, but anime fans couldn’t possibly buy it all. They would have to buy a hundred copies each! And I’d already found that the sex shops weren’t selling them. In fact, they were being sold in the high street, to members of the public. 30,000 British men bought Urotsukidoji, in places like Tower Records. And somehow the British newspapers contrived to make this the fault of the Japanese.

The British tabloids really are a bunch of dimwits ;)
 
It's the outrage that shifts the papers. If they reported the sound storytelling qualities, deep plots and intense characterisation in some manga, they wouldn't grab nearly as much attention.
They know it sells just like Manga knew the tentacles would sell.
Which is why ILC are in the hentai business - they know that the discerning anime fan isn't interested but at a budget price they can appeal the thousands that bought Urotsukidoji as Clements mentioned.
It's just a shame when it reflects on the subculture as a whole. It's like lumping all Hollywood blockbusters together with Basic Instinct.
 
Capuchin said:
It's the outrage that shifts the papers. If they reported the sound storytelling qualities, deep plots and intense characterisation in some manga, they wouldn't grab nearly as much attention.

Hence the domination of The Sun as opposed to real newspapers, like the Telegraph, Guardian, Times and Independant.
 
Same with video games too (a lot of my interests seem to have a strange sense of apathy from the papers and the public who believe them).

There are still peeps out there who watch a few seconds of anime and, because its animation, they brand it as a cartoon. Same with video games. Some parent watches their son or daughter for five mins over their shoulder and they think its exclusive to a preteen / young teen audience.

Maybe instead of being hypocrites people should "stop judging a book by its cover" and / or "making assumptions" and believing what they read in the papers.

My advice to these so called "journalists" (funny how the pursuit of good journalism is based on the idea of discovering the truth, let that is far from the case in reality) and gullible peeps who believe them is to watch Neon Genesis Evangelion and play games like Ico or Clock Tower 3.

Maybe they wouldn't be so quick to be so judgemental afterwards!

P.S. The Daily Mail should be disolved (if for crap journalism isn't a good enough reason but also the fact the paper has a real identity crisis. I mean, it wants to come across as more of a broadsheet paper but have the appeal of a tabloid. End result? Absolute b*****ks!). :D

P.S.S. Since Princess Mononoke and Spirited Away have appeared you notice how some of the tabloids are beginning to U-turn on the subject?
 
I'll go ahead and ask: Why?

The final part of that interview is up now, and I found this bit both amusing and interesting:

Actually, the real answer is that anime is accepted. 200,000 people bought the Animatrix in the UK. You can buy anime in the high street, with subtitles! Miyazaki is in the cinemas. You can read Newtype in English. Really, truly, what more do you people want!? Anime on the National Health? Compulsory sailor suits? Anime fans are only truly happy when they are complaining. They like it that way. If they ever thought anime were truly accepted by the mainstream, most of them would lose all interest because suddenly it wasn’t alternative enough for them, and all the kids they don’t like at school were wearing Haibane Renmei T-shirts.

Whatever you think about Jonathan Clements, he does have a point.
 
As soon as we get some decent anime on TV, ala Full Metal Alchemist, I promise to stop complaining. That and art-boxes ;)
 
What Jonathan Clements said about anime fans moaning because some of them don't like their hobby to be seen as mainstream (or something on those lines) is to be fair something that can be applied to most other hobbies to a degree.

Personaly people who like to be seen as "hardcore" (if you'll excuse the naff way of putting it) and take chunks out of people I think are making up for lack of valuable contribution as human beings (i.e. they have character problems).

As you might have guessed by now I'm a very opinionated invidual. :D

I'm sure none of you are offended cause your better than that. :lol: :wink: :D
 
Hovis! said:
Same with video games too (a lot of my interests seem to have a strange sense of apathy from the papers and the public who believe them).

Same with me. :D Everyone thinks anime is either a "kid's cartoon" or an "adult graphic violent porn fest."
 
If you read any Johnathan Clements article in Newtype or Neo, its full of his dirivitive "Nothing can be better than Evangelion." I simply don't like the guy because the 'anime scene' still regards him as the spokes person for the western world then there are far better candidates out there.

Yes I admit he does have a point, but it doesn't change the fact that he's stuck up. During a showing of Akira at the Watershed cinema in Bristol, where He and Helen McCarthy where present he blamed Manga Ent for its lack of profit making and producing faulty DVDs, which lead to the company going under. He seemed to miss out the part where He was asking for a pay rise during a time where people were getting laid off. He got his pay rise at the expence of others.

Its not only that but has Johnathan Clements been part of anything that has proved succesful in the long run?

Manga Mania (dead), Manga Max (dead), Manga Ent (dying), Saiko Exciting and Sci-Fi anime (dead), Newtype USA and now Neo Mag.

I realise that my opinion my not be what everyone feels, as some do still believe that he's a contributing member to the anime scene in the Uk. It just seems to me that he's very critical and isn't very supportive of anime in the UK.
 
If you read any Johnathan Clements article in Newtype or Neo, its full of his dirivitive "Nothing can be better than Evangelion." I simply don't like the guy because the 'anime scene' still regards him as the spokes person for the western world then there are far better candidates out there.
that's the kind of apinion that annoys me. as influential as Eva is, you can't sit there and say "nothing can top this." because nothing new will be made. if Hideaki Anno himself thought "nobody could top Akira." or something similar, he may not have made the show at all. if you really don't like the guy, you can take comfort in the fact that he's only one member of the NEO team.
 
I respect Clements as someone with a lot of experience in the UK industry and read this interview just for the UK insights. Though as far as his opinions on anime go, especially modern anime, I'm not sure I trust his tastes. He seems to be a little behind the times; often rueing animation quality and harking back to the good old days. Maybe I'm a rare anime fan, but the animation standard actually matters very little to me- I'm all about quality of story.

Though he sounds like an intelligent chap, so perhaps people are just asking him the wrong questions. Anyone who seems to be a fan of Haibane Renmei is good in my books.
 
While looking for stones in a glass house, Shenny said:

> If you read any Johnathan Clements article in Newtype or Neo,


...you would be able to spell his name correctly?


> its full of his dirivitive "Nothing can be better than Evangelion."

It isn't, actually, but you would need to read his articles instead of making stuff up. How many times does he mention Evangelion in Neo this month? Or in Newtype?


> I simply don't like the guy

That much is clear, although you appear to have had to invent reasons for yourself.


> because the 'anime scene' still regards him as the spokes person for the
> western world

The western world's a big place, but why not make a sweeping generalisation?

> then there are far better candidates out there.

To speak for the whole western world? I'm sure there are. You should mention that to this "anime scene" creature next time you communicate with its hive-mind.

> Yes I admit he does have a point, but it doesn't change the fact that he's
> stuck up.

I'm sure there's a reason coming right up.

> During a showing of Akira at the Watershed cinema in Bristol, where He
> and Helen McCarthy where present he blamed Manga Ent for its lack of
> profit making and producing faulty DVDs, which lead to the company going
> under. He seemed to miss out the part where He was asking for a pay rise
> during a time where people were getting laid off.

He "missed it out" because it wasn't true? Putting words in his mouth is a rather pathetic way of building a case against him.

> He got his pay rise at the expence of others.

For a job that he didn't actually have? My word, how clever!



> Its not only that but has Johnathan Clements been part of anything that has
> proved succesful in the long run?

> Manga Mania (dead), Manga Max (dead),

Their combined publication lifespan was seven years. I guess if Neo lasts for seven years, you'll call that a failure too.

> Saiko Exciting and Sci-Fi anime (dead),

A TV series that didn't last forever, and an anime timeslot that not enough people watched? Sure, let's blame him for that.

> Newtype USA

Newtype USA is a failure?


> and now Neo Mag.

That's right people, it's a failure! Shenny has spoken. And if you want to see how to contribute meaningfully to the world, pop over and read his exciting blog.

> I realise that my opinion my not be what everyone feels,

Since it's based on stuff you've made up, I'm glad you've realised that.

> as some do still believe that he's a contributing member to the anime scene
> in the Uk.

Last week on Anime on DVD, he did a pretty good job of putting UK anime on the map again.

> It just seems to me that he's very critical

Er... he's a critic. Or did you not notice the two giant encyclopaedias? I guess they don't count either.


> and isn't very supportive of anime in the UK.

Seems very supportive to me in the Anime on DVD interview, although Christ knows, why considering that "anime in the UK" produces people like you.
 
Given the personal nature of this topic (I mean, it is concerned with one particularly large personality in the UK community), I can easily see this thread degenerating into something nasty. I'll leave it open for now; if just to allow Shenny or others a fair chance to continue a balanced debate, but let's try to keep things civil and not resort to petty and sarcastic insults.
 
Concrete badger said:
If you read any Johnathan Clements article in Newtype or Neo, its full of his dirivitive "Nothing can be better than Evangelion." I simply don't like the guy because the 'anime scene' still regards him as the spokes person for the western world then there are far better candidates out there.
that's the kind of apinion that annoys me. as influential as Eva is, you can't sit there and say "nothing can top this." because nothing new will be made. if Hideaki Anno himself thought "nobody could top Akira." or something similar, he may not have made the show at all.

This is actually a universal thing that can apply to literature, films, video games and music.

What I mean is some things get so highly acclaimed by critics, so praised by the mass public, that sometimes if someone such as myself said "I thought The Deer Hunter was a poor film" (for example) then people would dismiss my opinions as wrong.

I genuinely enjoy NGE and Akira, but not to an extent that I believe they can never be bettered. Some times people build something up to a level that they convince themselves that nothing will ever beat this. Misty eyed nostalgia is a factor too sometimes.

Am I confusing you all with this? Sorry if people don't know what I'm on about (hell, I barely understand myself sometimes! :wink: ) but well-done to those who do.

I'm not having a stab at anyone here. I'm just going off on one! :roll: :D :D
 
As for Mr. Clements himself, I suspect its like with anyone else. There's things you'll agree with him about and other things you won't.

Aren't I Mr. Diplomatic, eh? :wink: :D
 
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